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Gojo creates online contest for college students.
August 21, 2014
By: Christine Esposito
Editor-in-Chief
GOojo Industries, Inc., the company behind Purell Advanced Hand Sanitizer, is asking college students to show off their best handshake through the Purell University promotion called “Shake Your Way to $5K.” The campaign, designed to drive awareness about the importance of hand hygiene, asks college students to create and record an up to 15-second video that highlights an original, creative handshake with up to five of their friends. A total of five $5,000 grand prizes will be awarde...
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